GA2AT

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GA2AT is a Google Analytics (analytics.js) plugin, duplicating GA tracking to AT Internet. It allows a collection of page views, events, and social properties based on your GA tagging.

Benefits

Based on a basic implementation you can compare the results you would get on the Analytics Suite with a Google Analytics tagging.

Getting started

  • Implement gat.js
  • Update GA global tracking to use the GA2AT plugin

You’re good to go 😉

Category:

Description

GA2AT

GA2AT is a Google Analytics (analytics.js) plugin, duplicating GA tracking to AT Internet.

Usage

Integrate the gat.js script into your website:

<script async src="gat.js"></script>

Ask GA to use the plugin, with the plugin's parameters:

ga('require', 'GA2AT', {site:123456, log:'log.xiti.com', pixel:'hit', useTitle:false})
Parameter Description Mandatory? Default value
site Site number ✔️ null
log Collection domain ✔️ logp.xiti.com
pixel Pixel path hit.xiti
useTitle Use page title as page name false

Full integration example

<head>
  <title>GA2AT</title>
  <!-- Google Analytics -->
  <script>
    (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
    (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
    m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
    })(window,document,'script','https://www.google-analytics.com/analytics.js','ga');

    // Create the GA tracker
    ga('create', 'UA-XXXXXX-XX', 'auto');

    // Add GA2AT plugin
    ga('require', 'GA2AT', {site:123456, log:'log.xiti.com', pixel:'hit'})

    // Send a pageview
    ga('send', 'pageview');
  </script>
  <!-- End Google Analytics -->

  <!-- Call gat.js plugin -->
  <script async src="gat.js"></script>
</head>

How it works

GA2AT plugs on analytics.js tasks to catch data sent to GA and rework it to create AT Internet hits.

Duplicated hit types

This plugin doesn't duplicate all the data sent to GA.

Here are the hit types duplicated, and how the will be converted to AT Internet

pageview

The most common GA hit type. Measure page views.

In AT Internet, it will be tracked as a page view too.

If the configuration useTitle is set to true, the page title will be used as the page name, otherwise, it will be the page URL.

event

Measure various events. In AT Internet, it will be tracked as an action click, following this pattern:

AT Internet property Value
Chapter 1 {eventCategory}
Chapter 2 {eventAction}
Chapter 3 {eventLabel}
Click name {eventValue}

social

Measure social interactions. In AT Internet, it will be tracked as an action click, following this pattern:

AT Internet property Value
Chapter 1 social
Chapter 2 {socialNetwork}
Chapter 3 {socialAction}
Click name {socialTarget}

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